Catzz

Catzz

A' Pet Care, Toys, Supplies and Products for Animals Design Award

Discover how PRHow helped Mirko Vujicic achieve international recognition and visibility for their innovative pet care design.

When designing Catzz cat bed, the inspiration was drawn from needs of cats and owners alike, and need to unite function, simplicity and beauty. While observing cats, their unique geometrical features inspired the clean and recognizable form. Some characteristic behavioral patterns (e.g. ear movement) became incorporated into cat's user experience. Also, bearing owners in mind, the aim was to create a piece of furniture they could customize and proudly display. Moreover, it was important to ensure easy maintenance. All of which the sleek, geometrical design and modular structure enable.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning pet care. Catzz exemplifies the pinnacle of excellence in pet care, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

View Award-Winning pet care