Cocoda

Cocoda

A' Furniture Design Award

Discover how PRHow helped Shigeki Matsuoka achieve international recognition and visibility for their innovative furniture design.

The Cocoda chair is characterized by its intricate three-dimensional curved arms, which are made by carving solid wood, this shape cannot be made by bending the wood. The idea is that a simple chair with only the necessary functions is the most comfortable and most beautiful. The form of the chair has been designed for functional beauty, so it not only looks beautiful, but can be used in a variety of sitting positions. The human body is made up of many curves, this chair has many curves as a result of the pursuit of comfort. It is the good seating experience no matter how you sit.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning furniture. Cocoda exemplifies the pinnacle of excellence in furniture, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

View Award-Winning furniture