The Pompadour

The Pompadour

A' Packaging Design Award

Discover how PRHow helped Ivie China achieve international recognition and visibility for their innovative packaging design.

The Pompadour is the pocket companion for the discerning gentlemen who want to reflect for themselves. Launched as a luxurious classy fragrance it captures the camaraderie of the classic English barbershop. The Pompadour was created to remind its targeted consumers of the 18th and 19th century where the barbershop was not only a place for gentlemen to procure a haircut or shave but a space where fraternities were formed. A truly iconic design for aspiring and classy gentlemen who seek experiences that help project them as being sophisticated and in the know.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning packaging. The Pompadour exemplifies the pinnacle of excellence in packaging, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

View Award-Winning packaging