Chun Jiang Hua Yue Ye

Chun Jiang Hua Yue Ye

A' Event and Happening Design Award

Discover how PRHow helped Wei Zhang achieve international recognition and visibility for their innovative event design.

Chun Jiang Hua Yue Ye is a Chinese poem, which means that a spring night is calm on the river, a bright moon hangs in the sky, and the fragrance of flowers floats. Inspired by Chinese poems, three poems are used to name different chapters and scenes, full of oriental artistic conception. The immersive experience is not only CJHYY, but also different poetic moods such as Full Ship Star River and Peach and Plum Spring Breeze, each scene switching is 360-degree subversive, so that participants can experience different poetic and picturesque.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning event. Chun Jiang Hua Yue Ye exemplifies the pinnacle of excellence in event, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

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