The Land of Rocks

The Land of Rocks

A' Trade Show Architecture, Interiors, and Exhibit Design Award

Discover how PRHow helped Weixian He achieve international recognition and visibility for their innovative trade show design.

The Land of Rocks is a temporary booth for 2020 Guangzhou Design Week. The total area is 180 square meters. The customers' sintered stone products are applied to the space in a flexible way and presented to the public, expressing the concept of customized, high-end and professional. The purpose is not only to express expression and artistry, but also to attract the attention of designers and professionals, creating conditions for brand communication and brand appreciation.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning trade show. The Land of Rocks exemplifies the pinnacle of excellence in trade show, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

View Award-Winning trade show