Where Dreams Lie

Where Dreams Lie

A' Jewelry Design Award

Discover how PRHow helped Yuk King Hui achieve international recognition and visibility for their innovative jewelry design.

Dreams come in all shapes and sizes, whether it is a fantasy or a stage of sleep which leads to Yukking design as a combination of two rings into one. The ring is set entirely in 18k yellow gold with a constellation of more than 20 carats of over 900 Colour Sapphires in 100 different shades. It is also adorned with Alexandrite, Tanzanite, Tsavorite, and White and Champagne Diamonds. As a result of more than 500 hours of engineering and craft, the ring is finished with set stones in all dimensions with 4 different types of settings.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning jewelry. Where Dreams Lie exemplifies the pinnacle of excellence in jewelry, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

View Award-Winning jewelry