Spot On

Spot On

A' Interactive, Experiential and Immersive Design Installations Award

Discover how PRHow helped Responsive Spaces achieve international recognition and visibility for their innovative installation design.

Empty shop windows are boring. Especially due to the Covid-19 pandemic empty shop windows became an even more urgent matter for the city of Linz. But in particular, in great locations throughout the city those, those spaces are also unused presentation areas that can be put to good use in the meantime. Therefore this unique shop window installation and the concept of "Spot On" behind it were developed. Interactive light installations turn empty windows into engaging and extraordinary art pieces, while also offering local businesses a valuable temporary stage. We. Love. Linz.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning installation. Spot On exemplifies the pinnacle of excellence in installation, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

View Award-Winning installation