Dalian 37 Xiang

by United Units Architects (UUA)

Award-Winning Architecture


Dalian 37 Xiang

Dalian 37 Xiang

A' Architecture, Building and Structure Design Award

Discover how PRHow helped United Units Architects (UUA) achieve international recognition and visibility for their innovative architecture design.

Transformed from an abandoned factory, Dalian 37 Xiang is located halfway up the mountain side with a main aspect towards the harbor in the north of the city. The design is inspired by the geographical features of Dalian's iconic mountains and adjacent seas, creating a new architectural image that echoes the spirit of the city, establishing a contrast between the old and the new through light interventions. The design objective was to renew this old factory into a regional landmark of the city, accommodate multiple business types, and finally make it an open and dynamic city node.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning architecture. Dalian 37 Xiang exemplifies the pinnacle of excellence in architecture, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

View Award-Winning architecture

Our Services for United Units Architects (UUA)

Supporting Excellence in Architecture

While this exceptional design's inherent quality made our work easier,
we provided comprehensive support to ensure its recognition reached the right audiences worldwide.

Industry Excellence

Elevating Architecture visibility through strategic PR.

  • ✓ Expert architecture storytelling
  • ✓ Architecture innovation spotlight
  • ✓ Award-winning architecture promotion

Global Reach

Expanding brand presence across international markets.

  • ✓ Regional market penetration
  • ✓ Cultural adaptation services
  • ✓ Multi-language promotion

Architecture Solutions

Specialized solutions for architecture excellence.

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