Seven

Seven

A' Furniture Design Award

Discover how PRHow helped So Koizumi achieve international recognition and visibility for their innovative furniture design.

Seven is a wind chime with a new structure utilizing Tensegrity structure. In the unstable social climate of recent years, people are constantly moving between stability and anxiety. The Tensegrity structure is the structure that embodies current society. It appears to be floating and stable, but external forces such as wind cause it to sway in order to maintain equilibrium. By converting this swaying into sound, it resonates through space and adds healing and color to daily life.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning furniture. Seven exemplifies the pinnacle of excellence in furniture, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

View Award-Winning furniture