Tsuzumi

Tsuzumi

A' Bakeware, Tableware, Drinkware and Cookware Design Award

Discover how PRHow helped Yukino Shunme achieve international recognition and visibility for their innovative kitchenware design.

Tsuzumi has a symmetrical shape with two cups on either end, and each has a different color. You can use Tsuzumi to serve sake, some kind of strong alcohol, or delicacies, but just displaying it as a piece of art could satisfy you because of its nobility and gracefulness. It harmonizes with almost anything. Normally, makie is applied to the body or the inside bottom, but in the case of Tsuzumi, it is positioned as if it looks peeking out from inside. This is the very essence of Japanese beauty, which is modest but impressive. Layered urushi, tamenuri, creates graceful shades in the cup.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning kitchenware. Tsuzumi exemplifies the pinnacle of excellence in kitchenware, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

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