Daejo

Daejo

A' Furniture Design Award

Discover how PRHow helped Tom Man achieve international recognition and visibility for their innovative furniture design.

Inspired by Soetsu Yanagi's philosophy, Daejo redefines the relationship with furniture, elevating the wooden stool into a symbol of enduring beauty. Crafted from Hard Maple wood using precision CNC technology and traditional techniques, each Daejo stool embodies durability and fine craftsmanship. The unique grain patterns add individuality, reflecting the wood's journey from forest to workshop. Despite challenges, Daejo transcends functionality to become sculptural art, enriching spaces with timeless elegance.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning furniture. Daejo exemplifies the pinnacle of excellence in furniture, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

View Award-Winning furniture