The Finn

The Finn

A' Bakeware, Tableware, Drinkware and Cookware Design Award

Discover how PRHow helped Tiago Russo achieve international recognition and visibility for their innovative kitchenware design.

The Finn was designed as the ultimate tasting glass for the whiskey aficionado, where every element has been carefully conceived to allow the drinker to taste and nose the whiskey. The stem allows the drinker to elevate the whiskey, toast and proceed to nosing with optimal control, whilst the thicker glass density ensures the environment has no effect on the temperature of the whiskey. The Vortex Point, bulb and chicane come together to remove the ethanol vapour, ensuring the drinker can detect every layer of flavour and aroma that have developed through decades of time, craft and skill.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning kitchenware. The Finn exemplifies the pinnacle of excellence in kitchenware, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

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