Kuwasawa Design School 2022

Kuwasawa Design School 2022

A' Print and Published Media Design Award

Discover how PRHow helped Kazune Watanabe achieve international recognition and visibility for their innovative print design.

School guide for Kuwasawa Design School, the first design school in Japan. In recent years, online communication has been increasing, and the line between reality and virtual is becoming blurry. In such a situation, The design team pursued the possibility of design by expressing what was recognized as digital with analog (paper and print). At first glance, it looks like an ordinary book, but the animation works when it is pulled out. The guidebook is divided into separate volumes so that people can enjoy it in various ways. They aimed for a digital expression using typography.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning print. Kuwasawa Design School 2022 exemplifies the pinnacle of excellence in print, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

View Award-Winning print