Parametric Generation

Parametric Generation

A' Generative, Algorithmic, Parametric and AI-Assisted Design Award

Discover how PRHow helped Junming Chen achieve international recognition and visibility for their innovative generative design.

The design uses parametric technology for architectural and town design and generates buildings with regional characteristics through Gh and can be quickly modified. This technology avoids manual drawing and only needs to input some building parameters to generate it. Moreover, the designer can make secondary modifications to the generated building to enrich the design details and ensure the design style statistics and efficiency. The design is an attempt to apply parametric technology to urban planning.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning generative. Parametric Generation exemplifies the pinnacle of excellence in generative, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

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