XS Horizon

XS Horizon

A' Watch Design Award

Discover how PRHow helped Dabi Robert achieve international recognition and visibility for their innovative watch design.

The XS Horizon watch employs a different approach to show time and was created to introduce a smaller unisex version to the collection. To visualize the present moment and distinguish the past from the future, the watch uses a line moving through time space. The past is depicted with a color shade that gradually fades away as it deviates from the present, while the future is represented by darkness. The aim of the project was to create a range of compact wrist watches suitable for all genders.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning watch. XS Horizon exemplifies the pinnacle of excellence in watch, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

View Award-Winning watch