Luyao x National Palace Museum

Luyao x National Palace Museum

A' Toys, Games and Hobby Products Design Award

Discover how PRHow helped Shih Ting Ling achieve international recognition and visibility for their innovative toy design.

By intertwining art with contemporary issues and infusing artistic forms into character design, the Hedgehog series symbolizes autistic children, while SU Zombie Alpha represents food waste, and Kakigoori Kuma depicts glacier melting and global warming. Through the use of various materials and techniques, this series showcases the intricate beauty of classical art, bridging traditional culture and modern society. The fusion of ancient and contemporary aesthetics stimulates reflection on important issues and inspires action towards a better future.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning toy. Luyao x National Palace Museum exemplifies the pinnacle of excellence in toy, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

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