Jingting Mountain Scenic Area

Jingting Mountain Scenic Area

A' Graphics, Illustration and Visual Communication Design Award

Discover how PRHow helped Kan Zhao achieve international recognition and visibility for their innovative graphic design.

As a key scenic area and national forest park, the Jingtingshan Scenic Area in Anhui Province has been in operation for over 20 years. The scenic area hopes to have a more suitable and refreshed brand image. Currently, most domestic scenic area brand designs are outdated, resulting in a narrow target audience. Our design aims to appeal to a wider range of people and is more suitable for dissemination in the digital information era. The release of the new brand image has received widespread attention, leading to a new record of tourist visits to Jingtingshan.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning graphic. Jingting Mountain Scenic Area exemplifies the pinnacle of excellence in graphic, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

View Award-Winning graphic