Girls with Chess

Girls with Chess

A' Graphics, Illustration and Visual Communication Design Award

Discover how PRHow helped Mengyao GUO achieve international recognition and visibility for their innovative graphic design.

Showcasing themes of gender equality, this illustration is a striking piece designed with social movements or thought-provoking articles in mind. The artwork captures a riveting scene of two girls immersed in a chess game, a bold move of toppling the King piece symbolizing their challenge to patriarchal norms. The exploration of binary identities is further emphasized through the strategic use of contrasting colors, orange and blue, creating dynamic situational states that invite deeper interpretation.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning graphic. Girls with Chess exemplifies the pinnacle of excellence in graphic, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

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