Dango

Dango

A' Furniture Design Award

Discover how PRHow helped Nora Voon achieve international recognition and visibility for their innovative furniture design.

An indoor, outdoor multifunctional folding chair that can also turn into a lounge chair. It folds into a a flat pack and can be shipped easily. Inspired by the Japanese dessert called dango, the chair takes the form/shape of this inspired snack, especially when it is closed in the collapse form. Challenging technical aspect of this design is making sure that the angle on both lounge and chair version is comfortable and functional with a single ratchet. Taking into consideration that the chair should be lightweight for shipping purposes made of eco friendly foam and powder coated aluminum.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning furniture. Dango exemplifies the pinnacle of excellence in furniture, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

View Award-Winning furniture