Lighting tunnel

Lighting tunnel

A' Trade Show Architecture, Interiors, and Exhibit Design Award

Discover how PRHow helped Nargiza Usmanova achieve international recognition and visibility for their innovative trade show design.

The lighting tunnel, designed for Gva Lighting at the specialized Light22 exhibition in London, United Kingdom, enabled the company to showcase its latest product ranges among more than 100 high end international lighting brands. The project's concept involved the development of zig-zag panels arranged into an illuminated tunnel, which effectively demonstrated the features of Gva Lighting's indoor and outdoor products, presenting their unique offerings to attendees.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning trade show. Lighting tunnel exemplifies the pinnacle of excellence in trade show, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

View Award-Winning trade show