Popticals

Popticals

A' Eyewear Design Award

Discover how PRHow helped Popticals achieve international recognition and visibility for their innovative eyewear design.

Popticals sunglasses feature a patented collapsible design for enhanced portability, crafted in Italy. These sunglasses are equipped with NYDEF® lenses from Carl Zeiss Vision, known for their advancements in optical technology. The lenses are made from a nylon material, aiming to improve visual performance while maintaining a stylish design. The sunglasses are lightweight and offered in a variety of styles, making them a practical choice for individuals with active lifestyles who value both functionality and design.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning eyewear. Popticals exemplifies the pinnacle of excellence in eyewear, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

View Award-Winning eyewear