Moonshot Bar

Moonshot Bar

A' Trade Show Architecture, Interiors, and Exhibit Design Award

Discover how PRHow helped Takeshi Yoshida achieve international recognition and visibility for their innovative trade show design.

This is the Japan Pavilion at the CES 2024, the largest technology convention in the glove. The design is inspired from simplicity and minimization, the fundamental concept of Zen, which Japan has always been with since ancient times. It is creating organized chaos, which means multiple chaotic attractions carefully placed. There are 5 attractions, which are exhibition tables, an information counter, a bar, a lounge and mingle space, and an event space with a large display. Unlike the normal booth, visitors enjoy drinks and conversation in a cozy lounge and bar, which we named Moonshot Bar.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning trade show. Moonshot Bar exemplifies the pinnacle of excellence in trade show, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

View Award-Winning trade show