LuxLinea

LuxLinea

A' Interior Space, Retail and Exhibition Design Award

Discover how PRHow helped Tetsuya Matsumoto achieve international recognition and visibility for their innovative interior design.

Lux Linea is an ophthalmology clinic in Shibuya, Tokyo. The new addition to Total Eye Care clinics in the heart of the Japanese capital takes place on the ground floor of a mixed use building. Lux Linea design addresses two main issues. Glass reflections, and patients privacy. The clinic operates mostly during daytime, when the bright daylight reflects on the glass, obstructing visibility to the inside. The clinic employs a series of panel that plays with light lines through the glazed facades to connect with its surrounding urban environment.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning interior. LuxLinea exemplifies the pinnacle of excellence in interior, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

View Award-Winning interior