Chuji

Chuji

A' Interior Space, Retail and Exhibition Design Award

Discover how PRHow helped Atsushi Murakami achieve international recognition and visibility for their innovative interior design.

Although this store is located in the international city of Tokyo, it was planned in a quiet location a little ways back. There are many flashy stores with a Chinese atmosphere in the surrounding area, but this store has a modern Japanese atmosphere Zen. By using materials that are readily available, costs were kept down, while the cutting method and details were ingeniously designed to make it original and special. Also, with sustainability in mind, used tea leaves were dried and mixed into the plastering material for reuse. It is an expression that is rich in both appearance and aroma.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning interior. Chuji exemplifies the pinnacle of excellence in interior, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

View Award-Winning interior