Upband

Upband

A' Interface, Interaction and User Experience Design Award

Discover how PRHow helped Jinda Zhong achieve international recognition and visibility for their innovative interface design.

Upband is an innovative smartwatch fitness app. By connecting a smartwatch to the app, Upband tracks arm and hand movements, translating them into real time musical notes. This integration of motion tracking technology and music generation makes every workout an engaging and joyful experience. The app's social feature encourages users to form bands, enhancing social engagement and motivation as each user's movements contribute to a collective musical creation. Designed to be portable and easy to use, Upband is always ready to turn movements into music, whether at the gym or at home.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning interface. Upband exemplifies the pinnacle of excellence in interface, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

View Award-Winning interface