Sreed Ebisu T

Sreed Ebisu T

A' Architecture, Building and Structure Design Award

Discover how PRHow helped Motoki Yasuhara achieve international recognition and visibility for their innovative architecture design.

This project is a nine story office building in central Tokyo that aims to create a new prototype for urban timber architecture. The proposal was a hybrid structure of a steel post and beam frame and timber seismic frames inserted into it. This timber frame, named seismic timber lattice shell, is not only a structural but also an interior element to realize new workspaces where people can work in a more relaxed mode, enjoying the spatial value of the timber construction.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning architecture. Sreed Ebisu T exemplifies the pinnacle of excellence in architecture, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

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