Lucent

Lucent

A' Building Materials and Construction Components Design Award

Discover how PRHow helped PMA IMPERIO DESIGN DEPARTMENT achieve international recognition and visibility for their innovative building components design.

Lucent is the heart of the Lumin Collection, where every beam and shadow weaves a narrative of warmth, reflection, and serenity. This collection captures the ethereal dance of light as it graces surfaces. As rays bend to reveal the delicate green beneath, they cast fleeting patterns of life and nature's beauty. Lucent with the Evodry effect and high-quality porcelain features, illustrates the transparency of glass, unveiling gentle whispers of the world beyond through refraction.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning building components. Lucent exemplifies the pinnacle of excellence in building components, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

View Award-Winning building components