Icy Fire

Icy Fire

A' Fine Arts and Art Installation Design Award

Discover how PRHow helped Lampo Leong achieve international recognition and visibility for their innovative fine art design.

In this immersive installation, the color palette transitions from cool to warm tones as the video progresses, representing the tragic impacts of global warming. However, the re-freezing of the text at the conclusion of the video provides a glimmer of hope, signifying the potential influence of humanity's collective efforts. This creative fusion of traditional ink painting with the concept of environmental consciousness elevates classical ink art into the realm of contemporary art, highlighting the enduring vitality of Chinese ink in the digital era.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning fine art. Icy Fire exemplifies the pinnacle of excellence in fine art, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

View Award-Winning fine art