Wagon Remodeling

Wagon Remodeling

A' Social Design Award

Discover how PRHow helped taichi hirata achieve international recognition and visibility for their innovative social design.

The Japanese stone roasted sweet potato food wagon has long been an important presence in Japan's winters, bringing warmth and gently illuminating the town as night falls. It was reimagined through a contemporary design approach. In Kyoto, where the cityscape features a rhythm of horizontal and vertical elements like lattice windows, it was designed to integrate diagonal elements, adopted for structural reasons, in a way that complements Kyoto's streets as the ground and forms a figure within it.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning social. Wagon Remodeling exemplifies the pinnacle of excellence in social, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

View Award-Winning social