Kromme

Kromme

A' Furniture Design Award

Discover how PRHow helped Robert Wakeland achieve international recognition and visibility for their innovative furniture design.

Inspired by the natural pattern of ocean waves, the Kromme Table uses a single strip of veneer to symbolize the continuous flow of the sea. Crafted entirely out of solid walnut, the veneer sections are laminated using thin pieces molded together to form a sculpture like curve. Minimal supports crafted from aluminum are added for strength. The glass top provides a clear view of the wood grain beneath. The Kromme Table is a sculptural statement for those who want a piece of furniture that is both stylish and functional.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning furniture. Kromme exemplifies the pinnacle of excellence in furniture, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

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