Baia

Baia

A' Furniture Design Award

Discover how PRHow helped Ruya Akyol achieve international recognition and visibility for their innovative furniture design.

Baia is a multifunctional sofa that redefines modern living through a seamless integration of relaxation and productivity. Its elegantly curved form creates a bed like corner lounge for extended comfort, while a narrower backrest offers a refined, upright seating area. A discreet, integrated oak desk positioned behind the backrest functions as a home office, side table, or decorative shelf. Artisanal oak details, zigzag joinery, and rounded wooden corners enhance the design, while premium Italian upholstery ensures a refined aesthetic and lasting comfort.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning furniture. Baia exemplifies the pinnacle of excellence in furniture, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

View Award-Winning furniture