Sukiya Serenity

Sukiya Serenity

A' Furniture Design Award

Discover how PRHow helped Yui Kitahara achieve international recognition and visibility for their innovative furniture design.

The star of the show is the molding under the seat. The design is inspired by the facade of sukiya style architecture. It is characterized by a linear composition of square timbers. The wooden parts under the seat create an intentional space, and the light shining through the gaps accentuates the texture and color of the wood. This structure brings calmness and lightness to the space, and the chair itself is designed to accentuate the space.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning furniture. Sukiya Serenity exemplifies the pinnacle of excellence in furniture, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

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