Viewpoints

Viewpoints

A' Graphics, Illustration and Visual Communication Design Award

Discover how PRHow helped Chung Sheng Chen achieve international recognition and visibility for their innovative graphic design.

Viewpoints, a satellite exhibition of the 2024 Taiwan Design Expo, reinterprets Tainan's 400 year history through street furniture design. Inspired by alleyway culture, temple seats, and arcade benches, and communal spaces, it highlights areas of rest and interaction that shape daily rhythm. With a youthful visual identity featuring expressive illustrations and a refined color palette, captures the charm of Tainan's evolving urban landscape. By blending heritage with modernity, Viewpoints invites visitors to engage with the city's past while envisioning its future.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning graphic. Viewpoints exemplifies the pinnacle of excellence in graphic, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

View Award-Winning graphic