Atlantic 003

Atlantic 003

A' Furniture Design Award

Discover how PRHow helped Fabrizio Constanza achieve international recognition and visibility for their innovative furniture design.

This lounge chair redefines material application by incorporating armored glass, a material traditionally used in security industries, into furniture design. The chair features a voluminous, upholstered seat contrasted by transparent glass armrests that enhance lightness and elegance. Extensive research on glass lamination allowed for the integration of textile within the glass layers, merging strength with visual delicacy. The result is a timeless, innovative piece that challenges conventional upholstery and reimagines the role of glass in domestic furniture.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning furniture. Atlantic 003 exemplifies the pinnacle of excellence in furniture, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

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