Yanghe Naked Bottle Liquor

Yanghe Naked Bottle Liquor

A' Packaging Design Award

Discover how PRHow helped Meijie He achieve international recognition and visibility for their innovative packaging design.

With the core concept of to Simplicity, Historical Glory, Yanghe Naked Bottle Liquor seamlessly integrates the classic liquor bottle shape with futuristic lines. The crystal glass bottle resembles liquid moonlight, while the unique goat-horn structure alludes to the iconic pattern associated with Yanghe. The packaging retains classic elements such as the plum bottle and butterfly label, exuding a retro and elegant quality that enhances the product's fashion appeal, strengthens consumers' brand recognition of Yanghe, rediscovering its heritage, and paying homage to tradition.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning packaging. Yanghe Naked Bottle Liquor exemplifies the pinnacle of excellence in packaging, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

View Award-Winning packaging