Zig Zag

Zig Zag

A' Jewelry Design Award

Discover how PRHow helped Mayté Ossorio Domecq achieve international recognition and visibility for their innovative jewelry design.

From Straight to Curved: The Zig Zag Takes Shape. This applied research project explores the transformation of a straight line into a curve through cross-sections. The objective was to design a strong and visually striking necklace while minimizing material usage and optimizing structural efficiency. The methodology was based on direct experimentation, where different cutting and bending techniques were tested to achieve the desired flexibility and form

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning jewelry. Zig Zag exemplifies the pinnacle of excellence in jewelry, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

View Award-Winning jewelry