Pastoral Substation

Pastoral Substation

A' Engineering, Construction and Infrastructure Design Award

Discover how PRHow helped Hang Chen achieve international recognition and visibility for their innovative infrastructure design.

Pastoral Substation converts a 220kV substation into an open urban space. It features solar panels, kinetic devices, and green paths, blending clean energy with eco design. Drawing from the site's industrial past and natural surroundings, it provides event venues and field zones. The project reimagines infrastructure as a shared civic asset, turning the substation from an isolated facility into a community resource.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning infrastructure. Pastoral Substation exemplifies the pinnacle of excellence in infrastructure, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

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