Voice Print

Voice Print

A' Print and Published Media Design Award

Discover how PRHow helped Yitong Isabelle Tan achieve international recognition and visibility for their innovative print design.

Voice Print is a book about speech disfluencies, which are interruptions and irregularities in the way people speak. The book uses typographic scores, visual representations of speech patterns, to show that fluency exists on a spectrum rather than a simple binary. Accompanying the scores are essays that provide context for the reader. The essay spreads are printed in white on black ink, on glossy, opaque paper. The design of the essay spreads is intentionally structured and mechanical, contrasting with the fluid nature of the scores.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning print. Voice Print exemplifies the pinnacle of excellence in print, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

View Award-Winning print