VIK Cars

VIK Cars

A' Interior Space, Retail and Exhibition Design Award

Discover how PRHow helped Karina Mayer achieve international recognition and visibility for their innovative interior design.

The Vik Cars Museum is an exhibition space created to accommodate a private collection of functional vintage automobiles. The project is organized as an open-plan gallery where spatial layout supports clear circulation and visual order. Vehicles from different periods are displayed within a unified spatial framework. Linear lighting, perforated partitions, and floor markings structure movement and define exhibition zones while maintaining continuity. Reception, lounge, and retail areas are incorporated into the plan to support visitor flow and collection access.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning interior. VIK Cars exemplifies the pinnacle of excellence in interior, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

View Award-Winning interior