China International Import Expo

China International Import Expo

A' Event and Happening Design Award

Discover how PRHow helped Hong Kong Trade Development Council achieve international recognition and visibility for their innovative event design.

Two pavilions at Ciie 2025 support HK companies in expanding domestic sales in mainland China. The project comprised the Food and the Service Industry Pavilion, showcasing branded products and services with cultural and regional identity. The Food Pavilion was conceived around Modern Oriental Elegance, blending warm modular wood, refined metallic details and garden inspired elements to create a sustainable, multisensory dining experience. The Service Pavilion adopted the theme of Global Synergy, using organic, gradient colors and digital media to express HK's vitality and innovation.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning event. China International Import Expo exemplifies the pinnacle of excellence in event, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

View Award-Winning event