LA5 X House of Suntory

LA5 X House of Suntory

A' Interior Space, Retail and Exhibition Design Award

Discover how PRHow helped L'Atelier Five achieve international recognition and visibility for their innovative interior design.

Suntory Global Spirits has unveiled its first-ever House of Suntory experiential pop-up in partnership with Qatar Duty Free at Hamad International Airport. Designed to immerse travelers in Japanese artistry and tradition, the pop-up combines modern design with cultural authenticity. The exterior takes inspiration from Machiya style wood lattices, reinterpreted in a contemporary form as a nod to the company’s first shop in Japan.

We were hired by A' Design Awards, Italy, whom sponsored us to promote this most exceptional award-winning interior. LA5 X House of Suntory exemplifies the pinnacle of excellence in interior, demonstrating exceptional creativity and innovation that naturally commanded attention. Its inherent brilliance made our promotional efforts remarkably effective – the design's outstanding qualities spoke volumes on their own, requiring only minimal exposure to gain widespread recognition. The immediate positive response from industry experts and media alike confirmed what we already knew: truly exceptional design has an innate ability to captivate and inspire.

At PRHow, we take immense pride in promoting only award-winning projects that demonstrate exceptional merit, as our mission extends beyond mere promotion to championing designs that genuinely enhance our world. This project perfectly aligns with our philosophy, representing the caliber of work that naturally rises to prominence. Our selective approach ensures we focus exclusively on promoting excellence that contributes to advancing design standards and improving lives through innovation.

View Award-Winning interior